LUSAKA, ZAMBIA – Stanbic Bank Zambia is helping local farmers keep track of what is happening to their crops and farm more efficiently with the launch of a new digital satellite application that also improves interaction with their financing partners.
The web- and mobile-based Contour app, developed in partnership with Origin Enterprises Plc, trading under RHIZA, uses agricultural satellite imaging and analysis to give farmers satellite data, crop growth models, soil analysis mapping, independent fertilizer recommendations and weather data.
With this information at their fingertips farmers can keep better track of their crops and make more informed decisions that will help them be more efficient with improved planning, decision making and responsiveness in management leading to better yields and their boost profits.
“The Contour app is a great tool both for the bank and the farmers. It helps the farmers save money through improved decision making that makes them more efficient. It also helps us monitor the farmers’ progress and gives us great insight into the season the farmers are experiencing,” said Leon Kotze, Stanbic Bank Head of Agriculture, during the recent Agritech Expo in Chisamba.
The Contour app is affordable at about US$5.50 per hectare, while farmers who get the app through Stanbic Bank will enjoy a more than 50 percent discount. Other product offerings are available for precision farmers.
Farmers with the Contour digital app can share the information they get about their crops with their trusted advisors and input supplier as well as Stanbic, allowing them to have more input on their crops throughout the season. It will also allow Stanbic to improve their services to the farmers as they will have clearer insight to what is happening on the ground.
Before the app was launched a pilot study was carried out in 12 African countries, with some 50 farmers covering 30,000 hectares of land in Zambia.
“The pilot project was a success; the farmers were happy with the app and they were able to add value to the farmers management and output,” said Mr Kotze.
The Contour app is available to all farmers across the country. Farmers can pick the pricing plan which suits their farm. The information farmers receive from the contour app is not only accurate it is also secure.